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Royaletag Ecommerce PPC Case Study

Royaletag Increases Conversions, Decreases Costs in Google Ads

350
REVENUE INCREASE (%)
450
CONVERSIONS INCREASE (%)
75
CPC DECREASE (%)
70
COST DECREASE (%)

Client

Our client Royaletag is a retail & e commerce brand that offer various products online.

Situation

After several months of working with another paid search agency, our client realized they were spending too much for too little return. After experiencing great success in our management of their Shopping campaigns, we were excited for the opportunity to improve the performance of their search ads.

Approach

Our team devised a specialized strategy for supplement company’s text ads that would maximize transactions and revenue while keeping costs low. In addition, we sought to create an optimal Return on Ad Spend (ROAS), and use their existing rank in Google Organic Search to their advantage.

Results

In just 3 months, we increased the conversion rate of the company’s search ads by more than 400% and reduced their cost by more than 80%. Our overall results were dramatic when compared to the previous agency’s work.

What Differentiates Point Teck

At the end of the day, it’s about result. Clients can expect a highly skilled certified Google Ads team focused on artificial intelligence algorithm based strategy that delivers out of the box result

  • Strategic Vision Planning digital marketing & E-commerce strategies.
  • Artificial Intelligence Based optimization for Net Profit
  • Applying specific technique quarterly basis to keep PPC development up-to-date.
  • Competition Analysis & determine strategies to deliver results through pay per click advertising

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