PPC Campaign Management Services Company in Kolkata, India

Our campaign setup and strategy facilitate the planning and execution of a marketing campaign with the aim of achieving specific goals. It involves defining the campaign objectives, target audience, messaging, and channels. It also includes setting a budget and timeline and measuring the results of the campaign.

A/B testing on landing pages is necessary because it allows you to make data-driven decisions about your landing page design and content. It’s the best way to know for sure what works best for your target audience and what doesn’t. Our A/B testing strategy allows us to make data-driven decisions about the landing page design and content. It’s the best way to improve the performance of its landing pages and increase its conversions.  A/B testing on landing pages is essential because it allows marketers to systematically compare different variations of a webpage to determine which one performs better in terms of achieving specific goals, such as increased conversion rates or user engagement. By experimenting with variations and analyzing the results, A/B testing helps identify the most effective elements and strategies, leading to more informed and successful marketing efforts.

Facebook Ads Pixel retargeting strategy allows advertisers who looking to maximize the effectiveness of their campaigns by delivering personalized, targeted messages to users who have already demonstrated an interest in their products or services.

Our comprehensive monitoring strategy aids in making data-driven decisions to optimize advertising campaigns, enhance targeting, and safeguard the budget from potential fraudulent activity. Our Regular analysis and adjustments based on insights will contribute to the overall success and efficiency of your digital advertising efforts.

Ongoing keyword development and adjustment are crucial for maintaining the relevance, efficiency, and competitiveness of your advertising campaign in a dynamic digital landscape. Our keyword adjustments and development service allow us to provide opportunities to identify and target new audiences. Also, allows the allocation of advertising budget more effectively. By focusing on keywords that deliver the best results, we can optimize your spending and achieve a higher return on investment.

Ad campaign copywriting is a crucial aspect of creating effective and compelling advertisements. The copy serves as the voice of your brand and directly influences how your audience perceives and interacts with your campaign. Our Effective ad campaign copywriting is clear, concise, and persuasive. The goal of our ad campaign copywriting service is to persuade people to click on your ad and learn more about your product or service.

The best AdWords PPC agency in Kolkata such as PointTeck use a variety of methods to do ad copy performance testing, depending on their specific goals and resources. Some of our best methods include A/B testing, Multivariate Testing, Dynamic Keyword Insertion (DKI), Ad Copy Rotation, Seasonal and Promotional Messaging, Keyword Expansion and Optimization, Competitor Analysis, Ad Position Testing, Landing Page Testing, Ad Copy Extensions, Device-Specific Testing, Seasonal Testing and more.

Remarketing is a digital marketing strategy that involves targeting users who have previously interacted with a website, app, or specific content. The goal of remarketing is to re-engage these users and encourage them to take a desired action, such as completing a purchase, filling out a form, or revisiting a website. Kolkata-based PPC agencies can set up and manage these campaigns effectively.

Rule-based bidding will increase bids for keywords that are performing well, and decrease bids for keywords that are not performing well.  Our rule-based bidding services allow you to bid adjustments over time to optimize performance.

Identifying the right keywords to target is essential for success in PPC advertising. Only a professional PPC management agency from Kolkata can help you research the right keywords for your business and your target. Our experienced PPC experts apply advanced keyword research strategies to identify the right keywords to target with their ads.

Being a leading PPC management company in Kolkata, India, we use data analysis tools to track and measure the performance of your campaigns. We provide detailed reports that show what’s working and what needs improvement, allowing you to make informed decisions.

Website conversion analysis is crucial for understanding how visitors interact with your website and for optimizing it to achieve specific goals, such as making a purchase, filling out a form, or signing up for a newsletter.  Our PPC manager will implement systematically and analyze website conversion data so that the manager can able to make the right decisions to enhance the user experience, increase conversions, and achieve your business objectives.

LinkedIn Ads audience insights are a powerful tool that can help you to create more effective marketing campaigns. We tailor our LinkedIn advertising campaigns to reach precise audience segments.

Our regular and thorough monitoring services help identify opportunities for improvement, optimize performance, and ensure that campaigns align with overall business objectives.  This includes monitoring your budget, bidding strategy, targeting options, ad extensions, and other account settings.

DKI is a powerful tool that helps to improve the performance of PPC campaigns. Our team of Google Ads experts in Kolkata applies the Dynamic Keyword Insertion (DKI) method to create more relevant and targeted ads. This strategy aims to increase your click-through rates (CTRs) and conversion rates while optimizing your advertising budget

A landing page should have a clear and concise headline, a benefit-oriented sub headline, and a strong call to action. We create landing pages specifically for Google Ads customers, but they can be adapted to work with any inbound traffic source.

Regular and systematic monthly performance analysis and reporting contribute to a data-driven decision-making process, foster continuous improvement, and support the overall success of a business or organization.

Competitor analysis is a strategic process that involves evaluating and understanding the strengths and weaknesses of competitors within a specific industry. Our analysis provides valuable insights that can inform a company’s strategic planning, product development, marketing strategies, and overall business decisions.

If you are looking for a way to reach a large audience, tell a story about your brand, and differentiate yourself from your competitors, then video advertising may be a good option for you. We capitalize on this opportunity by crafting YouTube ads that aim to gain a profound understanding of our most valuable customers, including their behaviors, interests, and purchasing intentions.

Managing bids to ensure that your ads appear in the right positions on the search engine results pages (SERPs). This involves adjusting bids based on performance and competition.

Performance Max campaigns are a necessary tool for business owners who are looking to improve their reach, targeting, and results Our Performance Max campaign strategies are designed to deliver the best possible results for businesses.

PPC management companies from Kolkata can help you improve your return on investment (ROI) by optimizing your campaigns for cost-effectiveness and performance. They have access to the latest tools and technologies, and they are constantly monitoring the latest trends and changes in the PPC landscape.

PPC management companies have the expertise and experience to create and manage successful PPC campaigns. PointTeck has the latest tools and technologies, and we constantly monitoring the latest trends and changes in the PPC landscape.

Look for agencies that have a track record of success in PPC advertising. Check their website, case studies, and client testimonials to see if they have experience in your industry. An agency with industry-specific experience can be a valuable asset.

Ensure that the agency’s PPC professionals are certified in platforms like Google Ads and Bing Ads. Google Ads certification, for example, demonstrates a high level of expertise in Google’s advertising platform.

Inquire about how the agency communicates with clients and provides regular reports. Effective communication and transparent reporting are crucial for staying informed about the performance of your campaigns.

The Google Ads PPC agency should tailor its approach to your business and goals. Ask about their strategies for keyword research, ad copy, landing page optimization, and campaign management.

Inquire about the agency’s reporting process. A good paid digital marketing agency should provide regular, detailed reports on campaign performance, including key metrics like click-through rates, conversion rates, and ROI.